There are costs of doing business and there are costs of doing business well. For me, there’s been one investment that I’ve counted as a non-negotiable since 2016. In this solocast I’m sharing the one line item on my budget each year and how it’s totally transformed my business. 

As a service-based business owner, unless you have a storefront or products you sell, your overhead can stay fairly minimal. But it’s easy to get in the trap of not investing in your business because you “don’t have to.”

In this episode I’m sharing:

• How connecting with other entrepreneurs kept me going in the first year of business;
• The lessons I’ve learned about traveling for business and how that bleeds into my personal life;
• The specific investments I’ve made in the last three years; and
• Eight business and life lessons I learned from my investment this year.

Interested in attending a retreat this year? I might be planning one! Share your thoughts with me so I can create an experience that's just what you're looking for.

Visit Pattern of Purpose for show notes and links to resources mentioned in the show.