Learn the key elements to track your online marketing campaign. It's no secret that I love the online world, and what I love most is that it's a big numbers game where you constantly try to beat yourself. There are so many different factors that will impact the success of your digital marketing strategy, such as your ad copy, the graphic or video that goes along with the ad copy, your call to action, your targeting, your landing pages, your emails, your sales page, and even how well you use the front end of your social media. All of this plays a large role in whether or not you will have a successful digital marketing campaign running for your business on automation. And this is what we're breaking it down in this week's episode. We talk about:
- [2:45] Optimizing the front end of your social media
- [3:50] Analyzing your ad performance
- [5:55] Your marketing and lead generation funnel
- [7:40] Managing your email performance
- [9:05] Backend conversions: are people actually purchasing?
Resources mentioned in this episode:
- Enter to win: Leave a rating and review every single month for a chance to win a free membership to the social media automation Bootcamp. Winners will be chosen monthly!
- Social Media Automation Bootcamp
- Episode 3: What to Write for Social Captions?
- Episode 43: How to Create a Compelling Webinar Topic
Connect with me
- Website - https://lisaanne.ca
- Instagram - https://www.instagram.com/LisaAnneCoaching
- Facebook - https://www.facebook.com/LisaAnneCoaching
- YouTube - http://www.YouTube.com/LisaAnneCoaching
- LinkedIn - www.linkedin.com/LisaAnneCoaching
- Facebook Group - www.facebook.com/groups/MoreThanSocial