Call-to-Actions are critical if you are selling a product or a service, but not all of them are the same.  In this episode, we discuss what a call-to-action is, what the different types are, and which type is appropriate for every different situation.  

If you are selling a less expensive service vs. a more expensive service, or if you are selling products of different types, you're going to need to ensure that the call-to-action that you are using is best suited for the outcome you are hoping to achieve.  Using the wrong call-to-action could mean leaving lots of money on the table.

Listen to this episode to make sure you are using call-to-actions properly in your business.

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