The Website Success Show: Website & SEO Tips for Beauty, Health & Wellness Businesses

052: How Long Should a Blog Post Be for SEO Success?


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In this bite-sized episode, Jules White dives into the ever-popular question: How long should a blog post be to perform well in search engines? Spoiler alert: there’s no one-size-fits-all answer! Jules shares quick, actionable insights into assessing your blog topics and determining the ideal length based on your competition, audience, and goals.

Key Takeaways:

  • Understanding Google’s Preferences: Learn how to assess whether your blog topic aligns with what Google expects to rank as articles.
  • Analysing the Competition: Discover why checking the top-ranking articles for your chosen keyword is crucial and how to decide on your blog length accordingly.
  • Strategic Content Creation: Explore why aligning your blog posts with your core topics and linking strategically to related content can boost your website’s authority.

If you're looking for ways to make your blog posts more effective and aligned with your business goals, this episode contains actionable tips to help you get started!

Resources mentioned in this episode:

  • Book a Discovery Call: Ready to create content that drives results? Let’s chat about your best path to website success and the next steps for your content strategy.

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Ever feel like your business should be easier to find on Google?

You’re not imagining it - most local businesses already have a Google Business Profile, but it’s quietly sitting there, half-filled and hidden. That means people searching for your exact services might be finding your competitors instead.

The good news? You don’t need to spend hours posting on social media to fix it.
A few intentional updates to your Google Business Profile can make a big difference in how often you show up in Maps and local searches.

That’s where my Local Google Visibility Checklist comes in.
It gives you a clear, practical list of things to review and update - all the small changes that help Google trust your business and make it easier for nearby clients to find and book you.

It’s free, simple to follow, and designed for local beauty, health, and wellness businesses who want to grow in a calm, sustainable way (without having to rely on social media).

Download your free checklist now https://thewebsitesuccesshub.com/google-profile-checklist

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The Website Success Show: Website & SEO Tips for Beauty, Health & Wellness BusinessesBy Jules White: Website & SEO Marketing Consultant