Are you choosing brand colours based on outdated rules, or by what actually feels like YOU?In this episode, we're throwing out the old colour psychology handbook, and ditching the trending colours to find a colour palette that is authentically you. Let's chat...

• Why traditional colour rules were built for big corporations, not personal brands
• How colour meaning shifts across cultures and contexts
• A simple method to discover your colours using your wardrobe, home, and saved images
• Why trending colours are a trap and how to choose a palette that lasts for years
• Practical steps to build and test your brand palette with confidence

Whether you're starting your brand from scratch or thinking about a refresh, this episode will change the way you think about colour, and help you find the palette that's genuinely and distinctly yours.

Follow Sarah on Instagram : @sarahlillymedia @itssarahlilly

Work with me : www.sarahlillymedia.com

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