Finding the right audience for your books might sound simple, but it's a step many authors overlook. Whether you're advertising on Facebook, growing your email list, or talking to the lady next door about your book, knowing who makes up your ideal audience is critically important.

Join us for today's episode of the Successful Writer Podcast for a discussion on some of Facebook's recent changes to audience targets as well as a broader talk about building your audience in general.

For more step-by-step help setting up your Facebook ads, join our Facebook ads course for authors at http://courses.alanaterry.com/facebook.