In Episode #55, Roger floated the idea of an "Experimentation Budget" that every club should employ. The experimentation budget is an envelope of money designed to empower managers and staff to try new things throughout the year to grow the club.

In this episode, Roger offers a simple framework for brainstorming ideas and deciding which experiments you can put in play at your club.

Please share your feedback on this episode at www.engagedclub.com or by email at [email protected]