I think we can all agree that 2020 has been a giant dumpster fire. One thing that hasn't been (fully) cancelled in 2020 is marketing. Particularly for the holidays. While strategies may have shifted, marketing is still crucial for the 2020 holiday season.

In this episode we discuss one of the biggest holiday marketing events - er, traditions - the Macy's Thanksgiving Day Parade. Learn some fun facts on the history of the event and how 2020 has changed some parade plans.

We also discuss some hot tips and tricks for how you can market your small business this holiday season.

Pair this episode with a comfy pair of sweatpants and a vodka soda.

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