Send us a text

This week’s guest is our new friend, Colleen Fahey.  Colleen is the US Managing Director of Sixième Son; a sonic branding company.  Her work consists of creating a sound vocabulary for brands that revolve around its core values.  This is a sound DNA that can be translated to create ear prints, sounds for product components (on/off, etc.), scores for advertisements and much more.  We recorded this podcast right when the stay at home order was issued, so no beer was consumed.  We spoke about the importance of sound for brand building, Sixième Son’s process, and how brands everywhere need to start thinking about sound in building their brand.

Follow Colleen

LinkedIn: https://www.linkedin.com/in/colleenfahey/

Sixième Son: https://www.linkedin.com/company/sixi%C3%A8me-son/

Support the show

Are you an intrepid explorer with your own story world? You should be a guest on Story World Explorers! Connect with us here: https://clovispointcm.com/be-a-guest