Today’s special guest is Carla Pendergraft, Director of Marketing for the Waco Convention & Visitors Bureau. Carla discusses how attracting visitors and getting 'heads in beds' can actually enhance quality of life for residents. Despite a big drop in tourism in 2020, Waco as a destination is coming back strong in 2021.

Today’s special guest is Carla Pendergraft, Director of Marketing for the Waco Convention &amp; Visitors Bureau. Carla discusses how attracting visitors and getting 'heads in beds' can actually enhance quality of life for residents. Despite a big drop in tourism in 2020, Waco as a destination is coming back strong in 2021.

060 Economic Development Secrets Carla Pendergraft, Waco CVB

Established in 1993, Impact DataSource is an economic consulting firm that evaluates prospective economic development deals from all angles. We prepare individual analyses on projects, and also offer desktop and web-based impact models so that clients can run as many reports as they would like, only needing project data to utilize the pre-built tool. Our impact analysis will tie together the economic impact, fiscal impact, and possible incentives of the deal. Since every community is unique, we customize each analysis and impact model, and offer unlimited training, support, and consulting so that our clients never feel alone.

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060 Economic Development Secrets Carla Pendergraft, Waco CVB

060 Economic Development Secrets Carla Pendergraft, Waco CVB