This week I share some of the latest statistics on my foray into digital and "lead magnet" prospecting.

As a part of such an effort, many questions arise;

-What is a good test size to determine meaningful results?

-How long should a test run?

-What is the best means of building a relationship-bridge with site visitors?

In the show, we also discuss the doubt-inducing thoughts that emerge in the difficult effort to spark traction from "zero to one".

Such thoughts can tempt you to throw in the towel...

But - spoiler alert - been there, done that with such thinking, and I will be sticking with it!

Pick up a copy of my B2B sales prospecting book Prospect Factory at Amazon.com: https://amzn.to/3cZYslM

Check out John Stevenot's book Hacking Normal for tips on making the most of remote work. Amazon link: https://amzn.to/35JTMg4

Visit the START HERE page of my website for links to books, articles, podcasts and tons of other great stuff. https://tedstevenot.com/

Questions or comments? I can be reached at: [email protected]

Connect with me on LinkedIn: https://www.linkedin.com/in/ted-stevenot/

Thanks for listening and enjoy!

Ted Stevenot

PS. Don't miss my other show! The Health & Money Podcast - about health, money, investing, lifestyle, and how to achieve retirement success, Show link: https://bit.ly/3d4c8wh