Liese gives some of her best tips on how to really not let the pandemic blues get you down when it comes to marketing and fine tuning your online business. If you are looking for a refresh on some of the top strategies to make your business sing this holiday season, this is the episode for you! 

 

KEY TAKEAWAYS:  

The lifeline of the internet 
positioning statements 
change your message 
the croissant method 
facebook ads 
30 days of newsletters, what people want 
valued based marketing 
aligned with your customers why 
the buyers journey 
writing for non writers