In this thought-provoking episode of the Tourism Hub Podcast, host Despina Karatzias explores the evolution of tourism and the complex interplay between technology and societal change. Despina delves into the concept of systems thinking, urging listeners to look beyond superficial solutions to understand the deeper dynamics at play in the tourism industry. She challenges the notion that technology alone drives change, introducing three critical frameworks: technological determinism, the social construction of technology, and actor-network theory. Each perspective offers a unique lens through which to examine how innovation is perceived and implemented within the tourism sector.

Listeners will gain practical strategies to audit their own innovation stories, map their networks, and challenge deterministic views of technology. Despina emphasises the importance of long-term thinking in shaping sustainable tourism practices that benefit communities and environments alike. This episode is a clarion call for tourism professionals to embrace their role as innovators, shaping the future of the industry with intention and purpose.

  00:30 - A Journey from 1995 to Today 03:31 - Exploring Systems Thinking in Tourism 05:58 - The Real Meaning of Innovation 10:15 - Technological Paradigms and Tourism 19:04 - Practical Steps for Tourism Innovators  

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Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

Stay curious, stay connected, and keep creating and innovating with purpose!