Whether you’re part of a startup or an established enterprise, marketing has the same goal: deliver new clients and organic opportunities to drive growth. Michele Cobb is no stranger to that mission. Growing the business has been on her to-do list in every role, and given the M&A activity in her pedigree, she’s been very successful at it. Catch this interview to uncover her secrets for pragmatic growth marketing.

Michele Cobb

Chief Marketing Officer | RefineRE

Listen to learn:

✅Should a startup adopt a traditional marketing strategy?

✅How do startup challenges and solutions compare to an enterprise experience?

✅How do you balance product messaging and customer education?

 

Connect with Michele Cobb on LinkedIn: https://www.linkedin.com/in/michelecobb/

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