On this episode we discuss user generated content; why it matters, how to create it, and which tools to use, with our guest, Shayla Price.

Shayla is a B2B content marketer. She creates and promotes content for SaaS companies, like Kissmetrics and Shopify Plus. You can read her articles on Entrepreneur and the Huffington Post.

NOTE: Yes, we've rebranded the podcast. Inbound Unboxed is now Growth Marketing Toolbox.

For full show notes, visit http://earnworthy.com/069