Leonardo Oliveira: I want to feel good about sending my outreach email.

• Before assuming it’s a sender issue, test by sending to others, since AI-trained inboxes may be filtering based on how you've labeled past emails.
• Reduce the current outreach message by half while keeping the story intact.
• Highlight what makes this company stand out positively without comparing competitors unfavorably.
• Move the sentence recognizing new challenges earlier in your message, so your ask remains clear, tight, and focused in its own standalone paragraph.
• Make the subject line more specific and tailored to their work to stand out from generic pitches.

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