Sign up to save your podcasts
Or
Share 07. Marketer Optimism Rebounds, Marketo’s Dynamic Chat, Is There a Value to A/B Testing?
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
07. Marketer Optimism Rebounds, Marketo’s Dynamic Chat, Is There a Value to A/B Testing?
In this week’s episode of Launch Codes, Joe is joined by Lauren McCormack, Vice-President of RP. A new Deloitte study says CMOs are feeling optimistic about the U.S. economy, even if companies are spending a smaller portion of their budget on marketing; Adobe Marketo releases a new set of tutorials for Dynamic Chat; how can RevOps leaders prioritize and structure their teams’ workloads?; Surv-AI-vor by Mutiny is the latest marketing campaign to encourage B2B organizations to learn AI and might be the smartest campaign we’ve seen this year; is there value to A/B testing? The CEO of Linear says ‘no’; and more.
---
Stay connected
Read this episode's blog post
Subscribe for monthly updates
Visit our website
Follow us on LinkedIn
---
Links:
Top trends from the CMO Survey (Deloitte)
Key highlights of the new Adobe Dynamic Chat (Marketo)
Surv-AI-Vor by Mutiny (Mutiny)
The main problem with A/B testing - Karri Saarinen (Twitter)
View all episodes
By Revenue Pulse (RP)In this week’s episode of Launch Codes, Joe is joined by Lauren McCormack, Vice-President of RP. A new Deloitte study says CMOs are feeling optimistic about the U.S. economy, even if companies are spending a smaller portion of their budget on marketing; Adobe Marketo releases a new set of tutorials for Dynamic Chat; how can RevOps leaders prioritize and structure their teams’ workloads?; Surv-AI-vor by Mutiny is the latest marketing campaign to encourage B2B organizations to learn AI and might be the smartest campaign we’ve seen this year; is there value to A/B testing? The CEO of Linear says ‘no’; and more.
---
Stay connected
Read this episode's blog post
Subscribe for monthly updates
Visit our website
Follow us on LinkedIn
---
Links:
Top trends from the CMO Survey (Deloitte)
Key highlights of the new Adobe Dynamic Chat (Marketo)
Surv-AI-Vor by Mutiny (Mutiny)
The main problem with A/B testing - Karri Saarinen (Twitter)