You've probably heard that you need a lead magnet. And for most businesses, this has been solid advice. 

But is this something you really need if you're a travel agent? 

I'll give you MY opinion in this episode. 

Want to take things even further? Wish you had someone to show you HOW to implement the things I talk about on the podcast (with worksheets, checklists, and more ideas around how to make them work for YOUR business) Check out The Lab ! The online home for travel agents who are ready to build a business that is everything they ever dreamed it would be.

You’ll find links to everything mentioned on the show notes page.