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Today's show is geared towards marketing your real estate business. While Robby flies across the Pacific, Chase flies solo again. In this week's show, we tackle a concept Chase has talked about a few time before, the Content Spider.
The Content Spider is a great system you can use to start marketing your business. It's a fairly simple strategy that you can use to maximize a single piece of content.
Along with the podcast recording, Chase also recorded a video for the Note MBA Note Investing YouTube channel.
The strategy works by taking a large piece of content like an 800-1000 word blog post or a video, then distributing it uniquely and natively across the web and social media.
Here's the rundown.
Write a 900-word blog post - 19 Ways Note Investing Will Make You Rich.
Using that blog post as a script, record a video on an app like Periscope or with a video camera. Then go to Canva, and make a thumbnail for the video. Upload the thumbnail to YouTube and Facebook, along with the video files.
If you used an app like Periscope be sure to check the box in the Setting tab to save the video.
Now that you have an image be sure to use it with the original blog post as well.
Also, use that image for your Instagram post to drive traffic back to the blog post or the videos on YouTube or Facebook.
Next up is your LinkedIn Pulse article. Using the original blog post you can either trim it down into a teaser, or you can repost with a byline that says, "This article was original at YourWebsite.com [linking back to the orginal]."
And so on from there.
Chase also addresses a main concern many people have regarding scheduling. A major complaint is people saying they don't have enough time to be omnipresent.
How to schedule out the use of the Content Spider is what Chase covers next.
Don't let the simplicity of the Content Spider keep you from using it and taking action. Whether you try to knock it all out in the begin or take it one step at a time. It can really change the way you market you real estate business.
If you have any questions for us or comments send them our way at [email protected].
Listen to this week’s show and learn:Thanks for listening to our show! We’ll be back next Wednesday morning.
Cheers,
Chase & Robby
Today's show is geared towards marketing your real estate business. While Robby flies across the Pacific, Chase flies solo again. In this week's show, we tackle a concept Chase has talked about a few time before, the Content Spider.
The Content Spider is a great system you can use to start marketing your business. It's a fairly simple strategy that you can use to maximize a single piece of content.
Along with the podcast recording, Chase also recorded a video for the Note MBA Note Investing YouTube channel.
The strategy works by taking a large piece of content like an 800-1000 word blog post or a video, then distributing it uniquely and natively across the web and social media.
Here's the rundown.
Write a 900-word blog post - 19 Ways Note Investing Will Make You Rich.
Using that blog post as a script, record a video on an app like Periscope or with a video camera. Then go to Canva, and make a thumbnail for the video. Upload the thumbnail to YouTube and Facebook, along with the video files.
If you used an app like Periscope be sure to check the box in the Setting tab to save the video.
Now that you have an image be sure to use it with the original blog post as well.
Also, use that image for your Instagram post to drive traffic back to the blog post or the videos on YouTube or Facebook.
Next up is your LinkedIn Pulse article. Using the original blog post you can either trim it down into a teaser, or you can repost with a byline that says, "This article was original at YourWebsite.com [linking back to the orginal]."
And so on from there.
Chase also addresses a main concern many people have regarding scheduling. A major complaint is people saying they don't have enough time to be omnipresent.
How to schedule out the use of the Content Spider is what Chase covers next.
Don't let the simplicity of the Content Spider keep you from using it and taking action. Whether you try to knock it all out in the begin or take it one step at a time. It can really change the way you market you real estate business.
If you have any questions for us or comments send them our way at [email protected].
Listen to this week’s show and learn:Thanks for listening to our show! We’ll be back next Wednesday morning.
Cheers,
Chase & Robby