E-Commerce Marketing Made Simple

08: Email Marketing and The $1 Billion Company


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Welcome back listener! 

This week is going to be a little different than our typical episodes here but I have a juicy store to tell you and how it relates to your email marketing! 

 

I am the former marketing director for a $1.5M company. Last year, that company’s websites were hacked and caused them to lose countless potential new customers and lots of revenue. A larger, $1B, competing company was responsible for some serious damage to the company I worked for. 

 

Despite everything that happened to them, this company was able to survive because of email marketing! Email marketing is the engagement platform where you can have control of exactly what your customers need to know in order to buy from you. 

If you have doubts about implementing email marketing in your product based business, I have a feeling that this episode may just change your mind!

 

If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here! 


I want to thank you for listening and I hope you enjoy! I would really love to connect with you on social media and continue this conversation! Send me a DM and let me know what your biggest struggle with email is. As you know, I love talking about all things email and would really enjoy connecting with you about it! @LizzRomney

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E-Commerce Marketing Made SimpleBy Lizz Romney