Everywhere I turn, strategists and developers and coaches are reminding leaders and business owners to return to the "why" in the work. While it may seem like it is everywhere, Simon Sinek's Golden Circle principle that sparked the "why" movement empowers this generation of leaders to be inspired and motivated. While a good leader knows their why, a great leader can communicate their why-- on this episode, find out why communication can be key to unlocking employee engagement.

Simon Sinek's Golden Circle Ted Talk

HBR Article: Good Leadership Is About Communicating “Why