“Avoid getting cut on the cutting edge”

00:00 - Introduction

03:35 - How did you start many businesses without any money? - NL: The story about how he started a business with just credit cards.

06:38 - “I found that when I’m in periods of high pressure and people depend on me I Lift my game up”

08:55 - CPA and how to start with just one funnel. 

09:45 - What is CPA?

11:26 - “Pick your best seller and create a funnel for it and then run traffic to it”

11:42 - Affiliate traffic approach - The time before influencers

17:30 - The point of view of a spoke-hub system for e-commerce

18:45 - Real Estate strategies applied to e-commerce

26:20 - Similarities between CPA and influencer marketing 

30:15 - How do you convince an influencer that your brand is the one they should choose to work with? - “Learn EPC (earnings per click) vs CPC (cost per click)” Find out what motivates the influencer.

37:08 - “There are companies that exist entirely on Amazon with physical products, and that’s the stupidest way to build a business” 

40:45 - The advantages on building your own platform.