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How can values fuel creativity and attract top-tier clients? Hugo Veiga and Diego Machado of AKQA São Paulo share how a values-driven culture shapes everything—from creative processes to client partnerships—powering standout work for brands like Google, Netflix, and Usher while nurturing exceptional talent.
By WRKdefined Podcast NetworkHow can values fuel creativity and attract top-tier clients? Hugo Veiga and Diego Machado of AKQA São Paulo share how a values-driven culture shapes everything—from creative processes to client partnerships—powering standout work for brands like Google, Netflix, and Usher while nurturing exceptional talent.