Send us a text

Teenagers are shaping the future of retail - faster, louder, and more opinionated than ever before.

In this episode, Karen chats with Maisie (16), who gives us a brilliantly honest glimpse into how teenagers shop in 2025. From impulse buys and TikTok trends to delivery expectations and bad website design, this conversation is packed with insight for any brand that wants to actually understand how younger generations buy, judge, and share.

We talk:

• Why Shein wins on price but loses on trust
• What makes a brand feel “cool”
• Why bad customer service stops future sales
• Where Gen Z really shares brand feedback (hint: it’s not TikTok)
• And what Maisie would do if she ran her own brand for 24 hours

If you work in e-commerce, marketing, or customer experience — or just want to futureproof your business - this is the episode you didn’t know you needed.

Maisie is the daughter of one of the amazing team members at Live Chat Factory, and this is her podcast debut. She’s an absolute star.

For more information on what we do, please visit https://www.livechatfactory.live/

The Live Chat Factory Podcast is edited with finesse by Mike Roberts of Making Digital Real 🎙️