Welcome to our new Soulpreneur 411 series — where I answer your questions about building a business that serves your whole life. Today I'm taking a question from a 6-figure blogger who's struggling to make a go of her online products. We look at why a digital offering might not be getting traction, and how to sell an online course or product in a way that feels great. 

 

Micaela is a 6-figure blogger at Mindful Momma. She's had great success with using affiliate links, but she says that her efforts to create, promote, and sell an online course are not yielding the results she wants.

She wants to know: Should I keep trying to make these digital offerings work, or should I just keep going with what's already working in the affiliate links?

This might be something you're also wrestling with. Or you might just be frustrated with an online offering that keeps fizzling even with tons of effort. If so, then let's dive into this great question. 

We’re talking about what your overall goals are, the reasons you might want to have an online digital offering, and troubleshooting why your attempts to promote a course or product might not be converting. 

 

What you’ll learn in this episode:

 

• Why I lean towards "yes" when it comes to selling digital products (even though I love affiliates!)
• My own experience of offering a course that didn't convert well — and what I did to change that
• The importance of capacity when it comes to creating and selling and online course

Subscribe and Review

 

Thanks so much for joining me this week. Have some feedback you’d like to share? Leave a note in the comment section below!

 

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And finally, don’t forget to subscribe to the show on Apple Podcasts to get automatic updates. My goal for this podcast is to inspire those who seek flexibility and freedom in their lives by making something happen with holistic, soulful, step-by-step strategies from me and other experts.

 

Links + Resources Mentioned in this Episode:

 

• Check out the Success With Soul Incubator and apply here.
• To submit a question for a chance to be featured in our Soulpreneur 411 series head over here.
• To learn more about running your business to work with your natural cycles instead of against them, download our free Mindful Planning guide + printables.
• Here is the episode on capacity I mentioned, in a wonderful conversation with Lisa Fabrega.
• You can find Micaela at Mindful Momma and on Instagram @mindfulmomma
• Follow me on Instagram @katekordsmeier 

More Ways to Enjoy Success with Soul

• Download a transcript of this episode
• Download on Apple Podcasts

• Email me new episodes

• Don’t forget to join our free Success With Soul Facebook community for follow-up conversations about the podcast episodes and where I also often go live to answer your burning questions. Hangout with like-minded bloggers and heart-centered online business owners exchanging priceless feedback, encouragement, and other golden insights from the trenches.

EPISODE CREDITS:

Produced by Dave Visaya at https://www.podcastengineers.com/