Today Renee Sabo, a New England based wedding planner, graces me with her presence to let our fellow planners know that luxury is not for everyone. Language, privacy, and knowing what your client values is extremely important when working with this degree of client. Renee and I give you the full scoop on what it takes to dive into this type of market, and let me just say, it’s a lot more than you think. So grab a pen and some vintage wine, and lets talk it out! 

 

KEY TAKEAWAYS:  

Luxury Market  Ultra Luxury  Breaking Into the Market  Readiness to Align  Understanding What They Value  Gifting  Privacy is Important  Customizing & Making it Personal  Language  Tips for Up leveling  Faking it Till You Make it