During this episode Karim answer the question of: can we build our business organically? Using paid ads is important and very helpful to develop the coaches business and take it to another level. But using organic tools is also an efficient option, especially for those in their starting stage.

— Transcript —

Hey, what’s up everybody. This is Karim Amri and welcome to the coaching secrets podcast.

So the big question coaches us is this, Oh, coaches like us get trained in how to coach then lifting. They’re struggling on like how to monetize this valuable skill, how to build a solid business, what to do next to grow and to be on the top of this industry. This is the question, and this podcast will give you the answer. My name is Karim Amri and this is coaching secrets podcast.

Today. We’re going to talk about one of the questions that being asked by, uh, coaches and, um, many people like, uh, whoever, whoever is working in, uh, the, um, how we call it the, uh, information products and all kinds of like internet products and online, is it enough to use only organic traffic and organic like ways and tools to build our business.

Now, nowadays, everyone knows that with, with, with the, with the big use of the internet and how crowded it is and the different number of social media and the prisons, like, like there’s kind of like every second, there’s thousands and thousands of Nike, new ads, new bus in each of the social media is all over the world. And a big question is being asked. Now everyone is using arts. Is that true?

Or it’s, it’s recommended to, to just start with, with organic traffic and then using ads and to elaborate on the same concept.

There was actually a, I was having a couple of interviews recently for one of, uh, the summers that we are planning events. I was speaking with some of the people who are having like millions of followers and done organically. Yes, organically. Now the idea is the organic concept is it’s not something that’s going to pay off. Uh, clearly like in, in one or two days or three or four days or one or two months, it takes years to build like a big platform of fans and followers and like list, uh, using organically.

But, the idea that was confirmed is that yes, it is feasible. It is feasible. If we’re going to follow certain number of rules for, if we have enough patients to give, like, to share valuable, uh, valuable insights, valuable knowledge, valuable videos, valuable products, variable free things, and to connect with people and give our time to teach and to share our wisdom with others.

Now, once with the time we’ll build more connection with this audience and do the time we are more connected to this audience. And automatically we reach a certain stage that we don’t have to, to sell to them, like literally selling. It will become automatically.

It will become automatically. It will become like something that we will not ask maybe for it, but maybe they will ask for it. Why? Because we reached the point that we built this, like through nation of funds of followers. And we, we already give them a lot of value. They know us, they connected with us.

We connect with them. We are, we are like answering their questions. We are, uh, helping them in whatever they want. And the day that we want to start selling the selling will be, will become like automatically. And this that’s the advantage.

Now, this doesn’t mean that at a certain stage, uh, boosting with some paid ads, it’s not helpful.

Now it is helpful. And, and, and like with, with the big number of fans and two big platforms of, uh, fans and followers, we will be able to test what goes right, and what’s wrong. What’s the best ad. What’s the best message. Like we can easily test and try many configurations. What’s the best lead magnet.

What’s the best gift tha