Arnold Academy

🔥[09-23] Turning your passion and challenges into a compelling message


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David Silverman: I'd like to workshop my outreach and walk away with improvements.

  • Start with the expert approach before reaching out with the advocate approach.
  • Bridge story with what’s stopping you to make the ask more relevant.
  • Focus on these two story points to have more useful conversation:
  • Your true passion for the Tennis Channel’s human-interest and ancillary content, not just matches. 
  • Your resume doesn’t clearly show transferable skills for this type of work, and you’re unsure how to position your editing experience as valuable in that space.


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Arnold AcademyBy Zack Arnold