What should you do when you don’t love the concept your designer has created? How much feedback is too much? And what happens when you’re having trouble separating your preferences from what’s best for your audience? These are just a few of the areas on which Emily Baird shares her knowledge with us. 

Emily is a luxury designer specializing in wedding invitations and small business branding. Her work has been nationally recognized in Martha Stewart Weddings, The Knot, Style Me Pretty, and many more publications.

On this episode, Kim and Emily talk about:

• Deciding when to leap into business ownership full time;
• Important lessons learned from working for someone else;
• The best way to figure out how your style fits with a designer;
• How designers are trained to receive feedback;
• Giving direction to your designer without copying someone else’s approach; and
• Life lessons about finishing strong.

Stick around until the end when Emily and Kim share some of the most cringe-worthy moments they’ve ever experienced.

Visit Pattern of Purpose for show notes and links to resources mentioned in the show.