TITLE: How to use effectively LinkedIn for organic lead generation with Jamie Capaldi 

Summary: 

In this episode of the podcast, I speak with Jamie Capaldi, co-founder of Capaldi Marketing, he and his lovely wife Janine run a social selling & LinkedIn lead generation training for B2B technology and software companies.

They specialise in helping teams develop an organic social selling process to generate high-value leads and sales (with zero ad spend).

Jamie shares with us the dos and the dont's of using LinkedIn in order to generate leads. He gives us an insight into his three-part framework that guarantees his clients a return on investment.

Podcast Shownotes:

1. Jamie shares his entrepreneurial journey into the marketing industry [1:02]
2. Jamie shares his framework on how to use LinkedIn for lead generation [4:06]
3. How to build connections and the type of messages to send [7:55]
4. What steps to take to engage with your connections [10:20]
5. What not to do on LinkedIn [15:04]
6. Why personalisation can work better than automation on LinkedIn [21:19]
7. Jamies tells us more about his business which provides training and agency service for other organisations [26:02]

Connect with Jamie:

Email: [email protected]

Website: capaldimarketing.com

Connect with me

LinkedIn https://www.linkedin.com/in/rosalieaudoin/

 Instagram https://www.instagram.com/rosalieaudoin/

Facebook: https://www.facebook.com/rosalie.audoin

Twitter: https://twitter.com/rosalieaudoin

Visit my website: https://flatoutsocial.com/

Don’t forget to subscribe to the show on iTunes, Spotify or wherever you get your podcasts from. And a little review on Apple Podcasts would really make me smile. xx

See you in the next episode.