Keith Cupp serves as President of Gravitas Impact Premium Coaches. His specialties are Executive team coaching & development, strategic planning and accountability, leadership development & transitions in multi-generation family businesses.

Keith is a native of the Pacific Northwest, graduate of Louisiana State University, and a distinguished veteran of the United States Naval Nuclear Power Program, having been awarded the Navy Achievement Medal while serving aboard the USS Enterprise CVN-65; his father Ted served aboard the USS Enterprise CV-6 in WWII, thus giving them a unique and special connection. He serves his community through volunteering with his local church and contributing his time to youth leadership development in the Pacific Northwest, Baja Mexico, and Kampala Uganda.