Selling a product would be much easier if there’s a story around it. Turning that product from a mere object into a piece of history that buyers can relate to is the cup of tea of Jane Tabachnick. Jane is a multi-awarded content and public relations strategist recognized for her contributions in her industry. Among other awards, she was named as one of Fast Company’s Top 100 People Online.

Main Takeaways:

The power of storytelling

Secrets to building authority with best-selling book

The traits of a great storyteller

See full show notes by clicking “Episode Website” below.

Email [email protected] to connect with Jane or follow her on LinkedIn, Facebook, Twitter, and Instagram. Visit her website and turn your book into a best-seller!

You can connect with me on LinkedIn (Gregory (Greg) Rice), Twitter(@gregjrice), Instagram(@gregjrice), and Facebook(gregoryrice). Join Facebook group The Communication Nation and learn from others in the community. Feel free to email me at [email protected], I’d love to hear from you!

Want more help with your digital marketing? Go to my website https://gregjrice.com/inflection/ and let’s have a conversation.

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