Jason Levin is the founder of MemeLord.com, the meme marketing software that’s turning internet jokes into serious business.

Jason’s been making memes since middle school, but what started as a way to make friends laugh has evolved into a multi-million-dollar media and software empire. From ghostwriting viral posts for founders to running brand accounts for Fortune 500s, Jason has built a playbook for using humor as a growth engine.

In this episode, Jason shares how he turned silliness into a career, why “cringe” is actually a moat, and the power of showing up online as your unfiltered self. He breaks down the real economics of the meme business, the tools that give him a competitive edge, and why most brands completely miss the mark when trying to be funny.