If you've ever wondered what it's like to start a cycling clothing brand, and not just any brand, but a really cool brand, you'll love this episode.

My guest is Matt Quann, founder of Ornot, and they just celebrated 10 years in business. 

We talk about how he kicked things off, what sparked the idea, and where the name came from. Admittedly, we talk a lot about the business side of things on this one, but even if you're not entrepreneurial minded, it's a good look at how things work and what some of the latest eco-friendly materials, labels, and terms mean.

If you''re into all that, give it a listen, or not.

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Hit like, hit subscribe, and hit play. Then just get out and ride!

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