Are beef verification programs really worth the time and effort for producers? As consumers become more interested in the story behind the steak, verified beef is bringing premium prices. What questions should producers ask before adopting a program, and could it open doors to other markets?

#094: Beefing up profits through verification programs - Kathryn Britton

Ag Future focuses on the challenges and opportunities that exist within the agricultural sector. Join us as farmers, entrepreneurs and other agri-food industry leaders, both on and off the farm, discuss some of the most significant issues facing our planet and how they are working together for a better tomorrow.

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#094: Beefing up profits through verification programs - Kathryn Britton

#094: Beefing up profits through verification programs - Kathryn Britton