The FITSPRO Podcast

095 | How to Create Engaging Content [Results are in]


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This podcast episode came directly from an Instagram poll that I did a week or two ago.



In preparation for something coming in 2021, I gave four options for my IG audiences biggest struggle in biz:



* Content creation* Overall messaging* Mindset* Offer development



In order the results were content creation, offer development, messaging and then mindset. Which I actually found interesting, because I think mindset plays a FAR LARGER role than y’all give credit to…But that’s another convo.



So, with content creation being the highest vote, I asked in a question box, for my audience to elaborate - what part of content creation is currently holding you back?



These were the answers. This somewhat condensed, but you’ll hear repeats for sure.



Batching posts



Batching



How to get started…



Niching down



Regurgitating the same content. Not being unique



It just takes SO MUCH TIME



Where to start



IDK where to start So many things to say



Planning + developing (tech of design, overlays etc)



Feeling like I have nothing to offer



Professional Photo creation 



Creating valuable content on a consistent basis



Some days I know what to say, other days I have nothing



Mental energy to create valuable content



Feeling deflated when no engagement



Seeing others post similar content



Systems. I feel totally overwhelmed by all that needs to get done



Creating something interesting and engaging



Don’t know what to post



Overwhelmed



Coming up with ideas



Being consistent



Organizing everything



Headlines that attract + convert



Know what picture to post



Knowing what to post



Creating quality photo/video



Enough photo, planning out captions, time to do it all



Creating engaging captions



Brain is mush. (overwhelm)



Getting people to comment (ENGAGEMENT)



Speaking to ICA



Creating sharable/save-able content (ENGAGEMENT)



What to post about



Educational posts that still drive ENGAGEMENT



Knowing what my audience wants to hear about (TOPIC CHOICES)



How much detail to include



Feeling repetitive - needing to talk about what others talk about



Speaking with authority but not ego/superior



Pictures, timing, batching



Doing it ahead of time (BATCHING)



Knowing what ICA needs from me how to connect



Creating enough content for consistent posting



Super stressed, no creative juices (would benefit from templates)



Honestly, I had to take a deep breath after reading through hundreds of these responses.



I was torn. On one hand, I literally teach ALL OF THIS inside my IG 101 course. Like HELLO - THIS IS WHY I CREATED THIS COURSE!!! BUY IT.



On the other hand,
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The FITSPRO PodcastBy Annie Miller

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