Here is another solo episode, especially for those who are selling innovations. You see, selling innovative products may be hard because customers are not familiar with them yet. In the context of sales, this means the feeling of unfamiliarity carries a feeling of risk, and customers don’t want risks. They need assurance they’re going to buy something of value.

Main Takeaways:

Find your niche

Use an anchor with a twist

Adopt behaviors that lead to success

See full show notes by clicking “Episode Website” below.

You can connect with me on LinkedIn (Gregory (Greg) Rice), Twitter(@gregjrice), Instagram(@gregjrice), and Facebook(gregoryrice). Join Facebook group The Communication Nation and learn from others in the community. Feel free to email me at [email protected], I’d love to hear from you!

Want more help with your digital marketing? Go to my website https://gregjrice.com/inflection/ and let’s have a conversation.

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