New Age Influencers

099: Blogging And Branding For Business - Bianca Jade


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Times are difficult right now. The pandemic has hit many of us very hard...whether it's financially, mentally, or physically. It's tough to look ahead in a positive light when it seems so many negative events are happening around the world. But if you can be a forward thinker, stay hopeful, and put in effort right NOW to better your life, you will thank yourself later on...

Bianca, like those of us who are old enough to remember, went through a similar crisis back in 2008. She lost her corporate job in Manhattan, and had to figure something out. She eventually came to the conclusion to apply what she had learned about branding/advertising to her own personal blog and brand. After several years of posting, sharing, advising, and engaging with her audience she got to a point where this would definitively become her life's work. She's never looked back and the momentum has been steadily building throughout the years. Tune in today as we get her take what she did and how she's thriving, while also getting her views on key trends/issues that are relevant to our society right now.

Episode Timeline:

2:27 NYC During Corona
4:44 What Bianca Is Known For
6:26 Professional Agency Days and Losing Her 9-5
8:49 The Decision To Start Her Personal Brand
11:38 Fitness Fashion
15:42 Blog + Content Transformation Over Time
20:45 Personal Story Extractions
23:01 "Sharking" From Millennials and Gen Z
28:04 Pinterest Talks
32:31 Bridging The Social Gap Between Generations
38:59 Political Reform
44:04 Idiocracy (the movie) and Why It's Becoming More Relevant/Scary
49:04 Monetizing Her Blog and Brand
55:36 The Shift Away From Transactional Purchasing Behavior
1:03:19 Rapid Sentence Round

 

Bianca Jade

@biancajade

 

New Age Influencers:

@newageinfluencerspodcast

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New Age InfluencersBy Aaron Patton