Why did you make the last purchase you made? Because you believed it would help you. Why did you believe that? Information. And usually that information comes from content. Learn the new content marketing imperative, and how sales teams can use it.

Want the full transcript? Visit the show notes page on our website:

https://servedontsell.com/modern-sales/content-marketing-for-sales-teams 

---

Get a daily sales insight sent straight to your inbox:

Subscribe to the daily sales insights newsletter

Don't miss a single episode:

• Subscribe on Spotity
• Subscribe on Apple Podcasts

Like what you heard?

Help us get the word out by leaving a rating and review on Apple Podcasts.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.