Emily Smith, our lead designer, joins us as we delve into the intricacies of fusing artistic vision with the demands of the commercial world.  We share our journeys through crafting iconic athletic brands and whimsical amusement park logos. This conversation isn't just about the final product; it’s an exploration of how we balance the scales of client expectations with creative flare and style. 

Emily Smith is Lead Designer at 1123 and has worked at the agency since 2015, starting as an intern, then transitioning to full time staff. Dave Distefano is Chief Creative Officer at 1123 and one of its founding partners. Dave has spent 25 years in creative, 20 of those years within the agency creative world.