A Change in Conversation

#1 - Five comms strategies to guarantee your most successful ERP launch ever


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The human factors that determine ERP adoption, alignment, and long-term value.

ERP programmes rarely fail because of technology. They struggle because ERP reshapes how an organisation works — how decisions flow, who owns what, how people collaborate, and which routines and power structures survive the change. Most teams prepare rigorously for technical risk, but treat the human side as an afterthought. That’s where adoption, data quality and alignment quietly fall apart.

Why it matters now

This episode explains why ERP is uniquely human, and why ignoring the underlying behavioural dynamics can turn even strong programmes into slow, expensive, politically sensitive rollouts.

In this episode, you’ll learn:

  • Why legacy attachment drives shadow processes
  • How local power dynamics block global alignment
  • How team energy shapes organisation-wide behaviour
  • Why long programmes overload users’ capacity
  • How expectation gaps undermine trust after go-live
  • Successful ERP isn’t about perfect technology — it’s about managing the human dynamics that decide whether people actually use it.

    Listen now to understand the five dynamics behind ERP success, and how to manage them early to protect your adoption rate and your real ROI.

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    A Change in ConversationBy Arne Kötting