My contact: https://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/

Valeria contact: https://www.linkedin.com/in/valeriakiisk/

Episode 165: How to Buy a Company (Even with No Money) – with Valeria Kiisk

Guest: Valeria Kiisk, Partner at Redgate Capital, with 15+ years in finance, corporate M&A, and advisory.

Background: Redgate Capital specialises in M&A, capital raising, real estate, and wealth management across the Baltics.

Episode Focus: Practical insights into buying and selling companies, especially in the Baltic context.

Start by asking: Why do I want to buy this company? Define your personal and strategic goals.

Most deals in the Baltics are under €10M; even €100k–€1M deals are common.

You don’t need millions to buy a company – creative deal structures are often used.

Use debt financing, seller earn-outs, private investors, or shared equity with performance milestones.

Having “skin in the game” (money, time, effort) is vital for investor confidence.

Many founders are too involved in day-to-day operations—this hurts valuation.

To sell successfully, create a company that works without you.

Strategic buyers often offer more value than financial buyers due to synergies.

Always perform detailed legal, financial, and operational due diligence.

Expect 6–12 months for deal completion; build patience into your plan.

Be transparent—buyers pay more for businesses with fewer unknowns.

Build relationships before you need them—many deals start with a conversation.

Be bold in asking, but back it up with strategy and humility.