CRO Live Hour

#1 – JTBD, Customer Journey, Prospect Theory, Emotional Messaging, Server side A/B testing vs Client-Side A/B testing


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This is the first-ever installment of the CRO Live Hour. In this episode, Khalid Saleh and Simbar Dube discuss different conversion optimization such as JTBD, Customer Journey, Prospect Theory, Emotional Messaging, and Server side A/B testing vs Client-Side A/B testing. 

QUESTIONHave a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!

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CRO Live HourBy Khalid & Simbar