Taking Flight: GTM Experiments From Today's Top Leaders

#1 Metric to Prevent Churn with Seth Shaw


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In Taking Flight's maiden voyage, Postal CEO and Founder Erik Kostelnik had the pleasure of talking shop with legendary CEO, Seth Shaw. Seth's been responsible for creating billions of dollars of value to shareholders over his career including taking LogMeIn public as their CRO, growing Wrike to over a billion dollars in value, and running the PLG motions as CRO at category leaders Invision and Airtable.

In this episode, Seth shares how he approaches a new role, the most important metrics in SaaS, and several tactics and experiments he's ran over the course of his career.

As they chat, they are tasting items from featured flights sponsored by Postal marketplace vendors. This episode is sponsored by ⁠Rod & Hammers Slo Stills⁠


To learn more about Postal, visit Postal.com.

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Taking Flight: GTM Experiments From Today's Top LeadersBy Postal