Failing Up

#1 NYC Podcast Studio Owner: Be For a Few, Not for Everyone - Why Niches Win


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This week I sat down with Matt Marlinski - Founder of The Manhattan Lab - New York's fastest-growing podcast studios. Matt has hosted politicians like Bernie Sanders, top podcast hosts like Chris Williamson, and produces shows for James Sexton & Anthony Pompliano. A year ago, we recorded together, and we both had no idea where everything was going. Now, we're sitting in the chairs again - one year later - talking about:


- Why you don’t need to quit your 9–5 to be a creator

- The difference between passion and skill

- Why most creators fail before they even start

- The new reality of podcasting in 2025

- What it actually means to build for a small, loyal audience instead of millions

- And how to grow without losing yourself in the process


Watch On YouTube: https://youtu.be/CfflPh9qVlg


Follow Us On IG: https://www.instagram.com/failinguppp/?hl=en


Timestamps


0:00 — One year later: sitting back in the chair

1:00 — What changed since last year

4:00 — Want balance? Keep a 9–5

7:00 — Passion vs. what you're actually good at

12:00 — Content: the good news and bad news

17:00 — The evolution of podcasting

21:30 — Famous people are still human

27:30 — “Follow the light” philosophy

32:00 — What makes a great podcast

46:00 — Why you should build for a few, not for everyone

47:30 — Advice For New Creators: Take A Long Road


#podcast #selfimprovement #failure #success #entrepreneurship

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Failing UpBy Claire