Scott Cramton is the founder of American Immersion Theater with over 1,000 immersive shows under his belt. Over the course of 15 years Scott has developed and refined socially immersive experiences. 

 Scott was born with a cleft palate and -naturally- chose to act professionally. Often, one’s greatest weakness has potential to become their greatest strength. Scott’s path led him to creating an audacious and counterintuitive way of encouraging others to communicate and connect through acting. 

Scott’s -and American Immersion Theater’s- staple is the LARP-esque murder mystery dinner. Though, they also perform princess parties, superhero parties, feigned fame stunts, and a myriad of other events that defy a consistent label referred to as atmospheric entertainment. 

Make it Immersive:
Willy Wonka [32:35] 

Selected links from episode:

• American Immersion Theater
• Princess Parties
• Super Hero Parties
• Famous for a Day
• Atmospheric Entertainment
• Meow Wolf
• Sleep no more
• Act with AIT
• On acting podcast
• Buzzfeed: Famous for a day video
• Robert Reich
• Boy from oz
• The play goes wrong show
• Willy Wonka taste it room

Show Notes:

• About Scott & what he does [1:35]
•  How many shows? [3:46]
• Murder Mystery tour through Europe & Middle East [5:03]
• Actors training, social immersion, and rethinking princess parties [7:07]
• Scott’s fictional word + Wonka marketing, quaker oats [12:40]
• What drew Scott to Immersion and his “Spite-Bulb” moment [15:28]
• Being decimated and catching up on acting skills [20:25]
• Creative impetus behind creating immersive spaces + screwing with actors, inception of MMC [22:50]
• “Wolverine” on stage, Boy from oz & the turning point, It should all be interactive [25:58]
• How to fake it on broadway, Immersive experience idea [29:19]
• Make it Immersive: Willy Wonka [32:35] 
• Willy Wonka fan theories [37:18]
• Asking Mike TV about the fan theories [39:03]
• Brief nuts and bolts thoughts on selecting immersive worlds [41:15]
• Scott’s podcast & where can you find him [44:44]