In this episode, we sit down with Connor McKinney, Co-Owner of Storefront. Storefront is a lifestyle clothing brand based in Derry City, which started off as a humble facebook group in 2018. Since then the brand has had a meteoric rise, being worn by local celebrities like Shane Todd, Paul Hughes and most recently, Anthony Boyle.

We explore what it really takes to scale a brand responsibly and how he and his co-founders blocked out external noise to make the right decisions that have led them to opening their new flagship store on Castle Street in the Walled City. From building a loyal customer base to staying true to the brand as demand increases, this conversation is packed with insight for founders, operators, and anyone serious about sustainable success.

Whether you’re growing a start-up or refining an established business, Connor’s perspective offers a grounded, practical look at what sustainable scaling actually looks like; and why doing it right matters more than doing it fast. 

If you would like to learn more about how you can scale your Business the right way, you can book a call with us here: https://calendly.com/toastaccountants/toast-consultation

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