Starting out in recruitment marketing is rarely straightforward. Between being asked to wear every hat in the business, proving your worth to leadership, and trying to balance tactics with strategy-it’s easy to lose sight of where marketing truly adds value.

In this first episode, we reflect on the lessons we wish we’d known earlier in our careers:

• Why saying “yes” too often can hold you back from being seen as a strategic partner
• How to navigate misconceptions about marketing’s role inside recruitment businesses
• The importance of data, attribution, and proving impact in ways that resonate with the C-suite
• The myths around being a “jack of all trades” and what recruitment companies really need from marketing
• The game-changing role of mentors, networks, and confidence in shaping your career trajectory

Honest and practical chat, full of stories from the trenches and insights for anyone building their career in recruitment marketing.