UP There, Everywhere

1: Why brand cities?


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Julian talks to Milton Glaser, legendary graphic designer and creator of the iconic ‘I heart New York’ logotype.
Also in this week’s episode of The Place Branding Podcast, Professor Gary Warnaby of Manchester Metropolitan University discusses the complexities of destination marketing and tackles the difficult question: Are cities becoming more important than countries?
Julian Stubbs is a thought leader in the field of place branding and destination marketing. He is CEO of [UP There, Everywhere](https://www.upthereeverywhere.com/up-for-real-destination-marketing-place-branding) [](https://www.upthereeverywhere.com/up-for-real-destination-marketing-place-branding)– the world’s first global cloud-based agency.
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