You've built what once felt impossible.

You're making actual money from your coaching business - albeit not quite as much as you'd like. 🙃

And yet, now you're a few years in...things have started to lose their shine.… something feels off.

In this episode, I’m sharing the very honest story behind this somewhat unnerving realisation I had about my own coaching business at the end of 2024:
👉 I'd hit a ceiling - financially and emotionally- because I’d outgrown the way it was structured, positioned and priced.

I talk about what happens when your offers, messaging and business model are still designed for an earlier version of you - and why learning yet more strategy often stops helping at this stage.

We explore:

• Why your messaging is the “first domino” - and how it has a knock on effect on the rest of your business model, offer ecosystem and the calibre of clients you attract

• What it really means when your offers stop exciting you (and why that matters more than you think)

• The hidden costs of scaling to six-figures that no one talks about

• Why scaling by doing more will eventually drain your nervous system, creativity and joy

• How your identity and self-concept - not strategy - become the biggest blockers as you scale to your next level

• The difference between outgrowing your work… and outgrowing how you do it

  
  

This episode is for you if:

• You’ve built something that works - but it no longer lights you up like it used to

• You want more income, depth and white space without hustle or self-abandonment

• You can see your next-level evolution, but can’t see how to reach it without doing 'more' or with your current offers, clients or pricing

• You’re done with “Badass CEO era” energy and want a calmer, more soulful way to scale in 2026

I also share why my latest business evolution feels different from previous pivots - and why identity, not strategy, is the real starting point for sustainable growth in your coaching or consulting business.

In Episode 2, I’ll introduce the 1st of my 5 Skyward Philosophies - Root and Rewild - where you'll learn how to designing your business around who you’ve already become.

✨ If your coaching business no longer feels like it fits the coach and leader you've become, I think you're going to enjoy this behind-the-scenes glimpse into my own business evolution.